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April 2017

Join Me at Recruiter Nation Live (June 5-7) and We'll Dig Into Hiring Manager Batting Average!

If you're like me, you'd love to have more control over your relationships with hiring managers.  That's why I spoke last week at SHRM Talent on 7 Ways Recruiters Can Win With Difficult Hiring Managers

One of those ways to win was to get data driven - but not through time to fill, cost per hire or turnover. 

Turnover positions you (HR or TA) as the owner of turnover, which you and I know is false.

The next time you report turnover, create a supplemental slide that shows what I call Hiring Manager Batting Average (HMBA).  HMBA simply shows the percentage of people hired by a manager who are still around after one year.  You can roll this up to the departmental level to make it less personal, but its impact is simple - some departments are better at hiring than others.  The ones who are bad have the biggest negative impact to your turnover issues.  Find out more about this by viewing these slides.

I love this metric so much I'm creating a new presentation around it for Jobvite's Recruiter Nation Live (click this link for details and an early bird special).  If you're in the Bay area or looking for a reason to get there in in next 6 weeks, register and join me.  

Additionally, here's an interview I did with the folks at SHRM on Hiring Manager Batting Average to wet your appetite (email subscribers click through for the video):

Hope to see you at Jobvite's Recruiter Nation Live June 5-7 in San Francisco!


Some Thoughts on Recognition for Blue-Collar Workers...

Recognition. We've been trained to believe that everyone needs it.

Do they?

I think so, but something that's lost in the recognition/engagement market is that for many blue collar workers, getting recognition in front of their peers actually makes them feel Blue collarlike a dork/brown-noser.

Some notes from my life follow...  My dad, Kent Dunn (RIP CKD), was a lifetime telephone/telecom lineman. One of the greatest things he gave me was a work ethic.  The memory of hearing his boots hit the floor and go out the door while I was still in bed before school are riveted in my mind.  He had a bunch of positive qualities you'd want in anyone you hired from a pride of work prospective.

But one thing he never would have been comfortable with is public recognition.  Here's some things that are widely talked about today related to recognition he wouldn't have been comfortable with, with his likely reaction in parenthesis to whoever was trying to reward him with any form of praise:

  1. Recognition in front of his peers in a team setting (Don't ever do that again)...
  2. Recognition 1/1 from his boss (So what? That's my job. That wasn't special)...
  3. Recognition in a company communication (Nobody reads that stuff)...

Kent Dunn would have been uncomfortable with many of the recognition strategies we take for granted in white-collar America.  I think many blue-collar workers we have today in America are a lot like Kent.  When I think about alternative/best ways to do recognition to those folks (mostly older males in blue-collar jobs focused on making a living, not changing the world), I came up with the following two strategies:

  1.  Rather than recognize in front of the group, tell some of Kent's friends the feedback you got on his work when he's not around. Hearing that the boss was talking about your great work in a casual way among your co-workers is a passive, low impact way for the Kent Dunn's of the world to feel good.  It saves them the public humiliation (in their eyes) of praise, but the message is still delivered.
  2. To make sure the Kent Dunn's of the world hear the praise, share what the customer told you directly with him.  The strategy here is this - you praise Kent in the normal way and it feels like you are expecting to hug him, which repels Kent.  You tell Kent that 81-year old Mrs. Adams praised Kent, he knows you don't expect to hug it out and you talk about how Mrs. Adams is a hoarder and has 30 cats, but she's a nice lady.  Trust me, he heard the work context of the praise. 

In both scenarios, the recognition is still there.  The macho blue-collar worker still hears it, but based on how it's provided he doesn't feel like you expect him to come in contact with his feelings.

Feelings are scary for blue-collar employees, especially those of the male variety.

RIP Kent Dunn.  I still hear your boots.


CLONES: When Employee Referrals Make Your Average IQ Go Down...

You and I love employee referrals.  We wish we could get more of them.  But, for the rare company that can generate 25% or more of it's annual hire goal from this source, employee referrals can actually weaken the company DNA.

Here's why.  High volume employee referrals mean: Clones

1.  Your company is whiter (or whatever color is your majority.  Full disclosure - I'm white.  I'm Irish.  That means I'm really white.  Don't hate.)

2.  Your company has a declining average IQ.  People don't refer people smarter than they are - that's a threat.

3.  You company is more Blue as a result (or Red).  We don't refer people who think different than we do for the most part.

4.  Your company can hold the alumni meeting onsite without anyone getting in their car.  We love to refer people who went to college where we did.  Roll Tide/War Eagle.

5.  Your company is getting less attractive with each new hire class (which wouldn't be a bad thing if the candidates didn't know someone in the company)

Referrals are great.  Too much of a good thing ends up being a negative.  Cap off referrals at 10-15% of hires.  The change you get as a result will do you good.


HR CAPITALIST DEFINITIONS: "Gone Dark"

Gone Dark (ɡɒn dɑːrk)

You know this one:

1. A phrase to describe a person who previously was communicating with you, but now returns no message that you have sent for a period of days or weeks without explanation for the change. Dark

2. How you know something you thought was previously possessing high probability to close is now a train wreck.

3. Behavior that suggests the person in question (who has "gone dark") was less than factual with you in the runup to the time where they went dark.  They represented themselves, their thoughts and their reality as different from what was the reality, so the easiest thing for them to do is simply go off the grid related to communicating to you.

I hate it when people go dark.  Man up and just tell me things have changed.  It's not an episode of Homeland, people.  It's the recruiting business and whether you want this job or not.

You're not Jack Bauer or Carrie Mathison. You're just an candidate with a much lower jones for change than you led me to believe for a month.  Pick up the phone.

It's OK.  You don't have to start thinking about safe houses in the suburbs.  In fact, I'll probably see you Waffle House in the next year.  


CAPITALIST WEBINAR: How to Become the Best at Hourly Hiring in Your Industry...

Let's face it, I like to talk about a lot of upper end talent topics here.  I'm a little bit of a snob, right?

Wait, I've done the tough stuff too! Smashfly fot

For example, take hourly hiring. The majority of hiring done on a daily basis by most companies around the world is in hiring hourly workers, yet almost no one spends time on how to make this easier or do it better. That's why with the latest webinar at FOT (my other team blog), we're going to help our brothers and sisters in the trenches who are out there every single day, doing all the dirty work in their organizations. Those recruiters and talent leaders who are responsible for hiring the masses!  

In that spirit, we're back with the following webinar, The Forgotten Majority: 7 Techniques to Trump Up Your Hourly Hiring (sponsored by the good folks at SmashFly.) Join my good friend Tim Sackett on April 27th at 1pm EDT, and he’ll hit you with the following goodies:

7 things you can start doing to increase and simplify hourly hiring in your organization

3 ways top organizations are leveraging technology to do massive (over 1,000 hires per year) hourly hiring

Pitfalls most organizations fall into when hiring hourly workers, and what you can do to make sure you don’t go down this path

You don’t want to treat your hourly hiring needs like a last minute thought, and we at FOT want to give you the tools and insight you need to build that strategy!

So join us on Thursday, April 27th at 1pm EDT (12pm Central, 10am Pacific) for The Forgotten Majority: 7 Techniques to Trump Up Your Hourly Hiring and we’ll give you the benefits of utilizing CRM technology in mass hiring, along with so many other tips, tricks, and techniques.

REGISTER FOR THIS WEBINAR BY CLICKING THIS LINK!


The Increasing Tinder (For Vendors) Vibe of LinkedIn...

When I accept your LinkedIn invite, I'm not swiping right.  I'm just doing something slightly less than giving you a business card.

I use LinkedIn a lot.  I don't put myself out there as a Lion, an open networker, etc, mainly because I'm not even sure what those Linkedin things mean.  But I do know that LinkedIn is traditionally a great tool to network and make sure you know who people are, read things they share, etc.

LinkedIn has always had a bit of a meat market feel to it.  I think that's to be expected based on the amount of career games/recruiting that goes on across the tool/solution.  You're connecting with people for a reason - mainly because you think there's a reciprocal benefit to that connection - they can help you at a later point or vice versa.

But I'm starting to notice a HUGE uptick in outright "I'm here to sell you my service/solution" behavior from vendors.  As with recruiting, the vendor element has always been around LinkedIn - but I'm not sure it's ever been as quick to the pitch as it is now.

Can you at least say hi and thank me for connecting before you drop your pants?

The increasingly aggressive pitch goes like this:

  1. You get an invite from someone who's a founder or biz dev professional at a company that sells something in your space.
  2. You accept the invite, because you're an open networker and hey, vendors are people too.
  3. 10 minutes after you accept that invite, you receive a note back from the new vendor contact with a not only an deeper explanation of who they are, but a call to action and a request for a meeting.
  4. You wonder why the hell you accepted that invite.

I'm OK with being connected to vendors, but wow - the percentage of vendors that do what I describe above used to be 10%, now it's 60-70%.  It makes it hard for me to accept these types of invites from vendors if I think the outlined behavior is what comes next. 

LinkedIn has always paid light lip service to telling you that you should only accept invites from people you know.  But let's be real, their network effect is only in play if you accept as many connections as possible.

The Trojan Horse of Corporate America was LinkedIn selling itself to companies and HR pros watching the flock as "professional networking".  Turns out, it was a resume database.  Gotcha!

Now, the Trojan Horse of white collar America is LinkedIn telling you as an individual that it is "professional networking".  Turns out, it's lead generation for bad business development people.  Or maybe good ones- depends on where you sit.

LinkedIn could stop the madness I describe above in a very simple way.  If you invite me and I accept, but you try to sell me your service in the first __ months of our connection (you tell me what's reasonable), the connection gets voided or you lose the ability to invite people to connect for __ months (again, you tell me what's reasonable).

But that will never happen because LinkedIn isn't professional networking.  I was cool with that when it was recruiting.  I'm less cool with it now that it has bit me in the ass and everyone wants to sell me something within 10 minutes of accepting their invitation to connect.

When I accept your LinkedIn invite, I'm not swiping right.  This is how people start deciding to stop using the tool on a daily basis.


Degrees Measure Resilience In Employment...And That's Why We Require Them...

Do you have to have a degree to get hired at your company? 

Maybe.

Do you need a degree to be one of the best in any company?

Hell no.  That's probably why Ernst and Young decided to drop the degree requirement.

Then why do we require degrees?

I think for the most part we've progressed past the point where we think a degree means anything related to job performance. For the most part, degrees are used as a requirement by Neighborsmost companies because it's a test.

A test of what you ask? Of polish. Of the ability to put up with a process that has good days and bad days, but if you keep plugging away, eventually something good happens. You know, kind of like your career.

You don't have to have a degree - but people should never be able to pick you out as someone who doesn't have a degree. And that's the rub, right?

Google and Facebook can hire people without degrees who are exceptional and have been exceptional in their field since they were teens - or pre teens. It's clear to everyone they're brilliant. 

The rest of us? We tend to still want a degree - unless the candidate has plugged away for a decade with work experience that's directly related to the position we're considering them for.  Then and only then, we'll think about forgoing the need for a degree.

Does a 25 year old have the polish necessary to be a marketing coordinator (name the relevant position) at your company? We're really bad at evaluating that. Even when the interview goes great, we still have doubts.

A college degree is the ante, the chip that gets you to the table.

I'm willing to hire someone without a degree in positions that traditionally require a degree, but they need one of two things:

1. 5-10 years of relevant experience, directly related to the job in question.

2. Proof that they're exceptional in the field in question, which is usually confirmed by unusual accomplishments for their age that show passion and drive.

Don't have one of those two things? Then I'm going to rely on the degree to tell me something. Anything.

You made it through college - I know you have some ability to stick with the plan. To persevere. To accumulate debt.

Want to get hired without the degree at a young age? Have some passion and chase expertise that's directly related to the job. 

Unless you have that, you're just another sharp 25-year old. We're not smart enough to tell who's a baller and who's not. The college degree is the default.


Understanding Your Audience Is the Key to Great Onboarding...

I'm up over at CareerBuilder talking about how understanding your audience is the key to great onboarding, with some generational twists.  Here's a taste:

As with anything talent-related, generational differences should be considered as you are building your onboarding platform at your company. Here’s what you need to know about generations as it relates to onboarding:

  • Millennials/Z – Hopeful that you don’t absolutely suck as an employer, but actively scanning for signs that you do suck. This group is most likely to make a quick change if their BS meter goes off and their needs aren’t met. For best results, you need to automate the transactional (signing paperwork) part of your onboarding process (they won’t respect you if you’re analog) and consider having follow up sessions that are delivered on-demand. Those two things will go a long way with this segment (as will goal setting and mentoring programs), but you won’t maximize your street cred with this group without talking about corporate social responsibility. Knowing your company cares about something other than itself is huge toward this group sticking with you when the path becomes rough at work.

Head over to CareerBuilder by clicking this link to get the whole article!  Including notes about Boomers and Gen X, which is clearly the best workplace generation that exists today... 


McKinsey Report: Managing Others and Influence Safe From Next Wave of AI/Automation...

McKinsey has a pretty good report out about where machines/AI can replace humans, and where they can't. I'd encourage all in the talent space to take a look - here's the link.

What you learn from the report is that AI and other forms of automation aren't new related to their ability to destroy jobs and cause dramatic restructuring of workforces as we know them.  A recent HBR article shows that between 1900 and 1990, the population of farmers in the United States went from 30 million to 3 million all while the country’s population more than tripled. In other words, 97% of the farmers disappeared, 3% of the jobs were kept but changed dramatically, the cause: automation.  

Smaller examples - the large-scale deployment of bar-code scanners and associated point-of-sale systems in the United States in the 1980s reduced labor costs per store by an estimated 4.5 percent and the cost of the groceries consumers bought by 1.4 percent.  Huh...  Check out kiosks don't work now because humans are generally helpless to learn new things on the fly - once we can scan you walking out the door without you finding a bar code, we won't have check out counters. 

So automation is a fact of life.  The decision you have to help your kids (as well as grown relatives and friends) make is what careers will be viable in the next wave of automation.

If you look at the McKinsey report, you have to be careful when it comes to Skilled Trades.  We'll have those for the foreseeable future, but there will be pressure on these areas for sure. Look at the chart below from the report and we'll talk about it after the jump (email subscribers, click through if you can't see the picture):

McKinsey Work Automation Chart

What the chart says is this - the more predictable the physical work, the more jobs stand to be eliminated by automation.

Self-driving car technology is going to replace truckers.  Low-end recruiters are gong to be replaced by AI technology.

What's safe for right now?  Any position that manages others or requires influence (stakeholder interactions and applying expertise).

Managing others and influence have a lot of overlap.  They're also among the hardest things to get good at in Corporate America.  Unpredictable physical work is much less likely to be automated that predictable physical work.  It stands to reason that predictable work using your brain is much more likely to be automated than unpredictable work using your brain.

You know what's unpredictable work using your brain?  Dealing with those pesky people. 

Which tells me the HR generalist (jack of all trades, master of some - across all career levels) is going to be around for awhile.


Alleged Pay Discrimination at Google Makes Marc Benioff and Salesforce Look Amazing...

Back in late 2015, I reported on proactive moves by Salesforce to do pay equity increases across its workforce to eliminate any and all gender pay issues, job by job. Here's a rundown from the post:

"In a panel at a conference organized by Fortune last week, Marc Benioff, the CEO of the cloud-based software company Salesforce, said that he recently ordered a review of all 17,000employees’ salaries to see if female employees’ pay was in line with those of male employees doing similar jobs. According to Fortune, Benioff said that the company is spending about $3 million extra this year on its payroll to make these adjustments. “We can say we pay women the same that we pay men,” he said the conference. “We looked at every single salary.”

Salesforce has declined to clarify the $3 million figure or provide further details—the size of the average adjustment, how many employees saw their salaries changed, and how they reacted—but is going to put out a report with more information next year."

At the time, I thought the move was brilliant, as it changed the conversation about workforce diversity to one of workforce equality - an equal goal that once achieved, was bound to change the narrative related to how much slack the world was going to give Salesforce for having some work to do on the diversity front.

Well, here's another reason to go for pay equity if you're a company like Salesforce - to keep the DOL from knocking on your door and playing hardball, like they just did at Google.  

"In their efforts to bring wage equality to Silicon Valley, government officials have accused one of the tech industry's anchor firms of large-scale gender discrimination.

According to the U.S. Department of Labor (DOL), available data suggests that women who work at Google suffer from "systemic compensation disparities" compared to their male peers. As part of an ongoing lawsuit, the DOL alleged that the company, a frequent recipient of federal contracts, has violated federal law by discriminating against female employees in the salary department.

In recent years, Google has reportedly been well averse to sharing such data with the DOL, which seeks to compel the company to disclose wage and other information under federal employment laws. Testifying in San Francisco on Friday, DOL regional director Janette Wipper told the court that the government had uncovered "systemic compensation disparities against women pretty much across the entire workforce" in its investigation of available company data from 2015, The Guardian reported."

The fact that Google's taken this DOL charge show's how brilliant the 2015 move by Salesforce and Benioff was.  Not only did they change the narrative related to diversity (important, but so it equality, people!), they didn't get sued.

Did Google have the money to do something similar to the Salesforce move on pay? Of course they did. But leading means you're proactive, even when you don't have to be.

Well played, Salesforce.  Good luck, Google.  You'll likely end up making the same equity increases Salesforce did, but it will look forced and you won't get credit for leading.